FAQ
How often should I use this shampoo?
Because this is an "intensive" formula, it is best used as a corrective treatment when you notice brassiness, rather than as a daily shampoo. Once your desired tone is reached, you can alternate with your regular shampoo.
Will it stain my hands or shower?
Due to the high concentration of violet pigment, we recommend washing your hands immediately after application. If any product gets on shower surfaces, rinse it away promptly to avoid staining.
Can I use this on dark hair?
This product is specifically formulated for blonde, lightened, or highlighted hair. It will not have a visible effect on natural dark or brown hair.
Is it vegan?
Yes, the Violet Crush Intensive Purple Shampoo is a vegan-friendly formula.
Will it dry out my hair?
While it is a high-performance toning product, it is formulated to clean gently. We recommend following up with a high-quality conditioner to maintain moisture.